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Optimizing digital strategy : how to make informed, tactical decisions that deliver growth / Christopher Bones, James Hammersley and Nick Shaw.

By: Bones, Chris, 1958- [author.].
Contributor(s): Hammersley, James [author.].
Publisher: London ; New York : Kogan Page Ltd, ©2019Description: 227 p: 25 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780749483722 (pbk.).Subject(s): Business networks -- Computer network resources | Strategic planning | Electronic commerce | Organizational changeGenre/Form: Print books.
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Includes bibliographical references and index.

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