Includes bibliographical references and index

Introduction : a formula for discrimination -- The famous Fultz quads -- Black breastfeeding in America -- Race-targeted formula marketing -- The bad black mother -- When formula rules -- Legalizing breast milk -- The Fultz quads after Pet Milk -- Conclusion : "first food" freedom

"The Famous Fultz Quads tells the heartbreaking story of America's first recorded African American quadruplets, their rise to fame and use as advertising symbols for baby formula companies, and the damage done both to their lives and the greater health and wellbeing of generations of African American families in the US. This book brings to light the true causes of the dramatic racial disparities in breastfeeding rates in America--revealing how aspects of law, corporate influence, culture, and the media have all contributed to this disparity, and provides concrete strategies for legal and policy reform that would reduce or eliminate racial disparities in breastfeeding and infant mortality"--Provided by the publisher