Innovation strategies in new product development
Rajkovi�c, Tanja.
Innovation strategies in new product development balancing technological, marketing and complementary competencies of a firm / [electronic resource] : Tanja Rajkovi�c. - Frankfurt am Main ; New York : Peter Lang, c2011. - 188 p. : ill. - European university studies. Series V, Economics and management = Europ�aische Hochschulschriften. Reihe V, Volks- und Betriebswirtschaft = Publications Universitaires Europ�eennes. S�erie V, Sciences �economiques, gestion d'entreprise, v. 3390 0531-7339 ; . - Europ�aische Hochschulschriften. Reihe V, Volks- und Betriebswirtschaft ; Bd. 3390. .
Includes bibliographical references.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2011.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
3631619634 9783631619636 9783653009194 (e-book)
Technological innovations--Management.
Competition.
Electronic books.
HD45 / .R26 2011eb
658.5/038
Innovation strategies in new product development balancing technological, marketing and complementary competencies of a firm / [electronic resource] : Tanja Rajkovi�c. - Frankfurt am Main ; New York : Peter Lang, c2011. - 188 p. : ill. - European university studies. Series V, Economics and management = Europ�aische Hochschulschriften. Reihe V, Volks- und Betriebswirtschaft = Publications Universitaires Europ�eennes. S�erie V, Sciences �economiques, gestion d'entreprise, v. 3390 0531-7339 ; . - Europ�aische Hochschulschriften. Reihe V, Volks- und Betriebswirtschaft ; Bd. 3390. .
Includes bibliographical references.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2011.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
3631619634 9783631619636 9783653009194 (e-book)
Technological innovations--Management.
Competition.
Electronic books.
HD45 / .R26 2011eb
658.5/038