Marketing
Blythe, Jim.
Marketing [electronic resource] / Jim Blythe. - London : SAGE, c2006. - 1 online resource (vi, 184 p.). - SAGE course companions . - SAGE course companions. .
Includes bibliographical references and index.
Designed to complement existing textbooks, this volume on marketing provides easy access to the key themes, summaries of the approach taken by the main course textbooks, guidance on the essential study skills required to pass the course, and sample exam questions and answers.
Specialized.
9781446212462 (ebook) : No price
Marketing--Textbooks.
Electronic books.
HF5415
658.8
Marketing [electronic resource] / Jim Blythe. - London : SAGE, c2006. - 1 online resource (vi, 184 p.). - SAGE course companions . - SAGE course companions. .
Includes bibliographical references and index.
Designed to complement existing textbooks, this volume on marketing provides easy access to the key themes, summaries of the approach taken by the main course textbooks, guidance on the essential study skills required to pass the course, and sample exam questions and answers.
Specialized.
9781446212462 (ebook) : No price
Marketing--Textbooks.
Electronic books.
HF5415
658.8