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Content marketing for nonprofits :

Leroux Miller, Kivi, 1969-

Content marketing for nonprofits : a communications map for engaging your community, becoming a favorite cause, and raising more money / Kivi Leroux Miller. - First edition. - 2013 - xxxi, 392 pages : illustrations ; 24 cm - The Jossey-Bass nonprofit guidebook series .

Includes bibliographical references and index.

ISBN: 9781118444023 (paper/website)

LCCN: 2013013519

Subjects--Topical Terms:
Nonprofit organizations--Marketing.

Index Terms--Genre/Form:
Print books.

LC Class. No.: HD62.6 / .L46 2013

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