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Digital and marketing asset management :

Regli, Theresa,

Digital and marketing asset management : the real story about DAM technology and practice / by Theresa Regli ; foreword by Filippo Catalano. - [2016] - 1 online resource (1 volume) : illustrations. - Digital reality checks ; 1 . - Digital reality checks ; 1. .

Includes index.

ISBN:

Source: CL0500000775 Safari Books Online

Subjects--Topical Terms:
Digital media--Management.
Computer files--Management.
Marketing--Management.

Index Terms--Genre/Form:
Electronic books.

LC Class. No.: TK6680.5

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