The demand revolution : how consumers are redefining sustainability and transforming the future of business /

Gathen, Andreas von der.

The demand revolution : how consumers are redefining sustainability and transforming the future of business / Andreas von der Gathen, Nicolai Broby Eckert, and Caroline Kastbjerg. - ©2024 - 242 pages - Management on the cutting edge .

Includes bibliographical references and index.

"This book lays out the case for the first demand-driven, transformative megatrend -- sustainability -- and its strategic implications for companies who want to profit from its commercial opportunities"--



2023057584


Sustainable development.
Consumption (Economics)--Environmental aspects.
Value.


Print books.

HC79 / .E5 2024

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