Foundations of corporate success

Kay, J. A.

Foundations of corporate success how business strategies add value / : John Kay. - Oxford : Oxford University Press, 1995.

Includes bibliographical references and index.

Corporate success derives from a competitive advantage, which is based on distinctive capabilities. Competitive advantage relates to the unique character of a firm's relationship with its suppliers, customers, or employees, which must be precisely identified and applied to the relevant markets.

9780198289883 (print) = Foundations of corporate success


Business planning.
Organizational effectiveness.
Strategic planning.
Success in business.


Print books.

HD30.28 / .K387 1993

658.4012

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