Values of German Media Users (Record no. 292521)

MARC details
000 -LEADER
fixed length control field 02667nam a22004695i 4500
001 - CONTROL NUMBER
control field 978-3-531-92256-0
003 - CONTROL NUMBER IDENTIFIER
control field DE-He213
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160615111658.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr nn 008mamaa
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110503s2010 gw | s |||| 0|eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9783531922560
-- 978-3-531-92256-0
024 7# - OTHER STANDARD IDENTIFIER
Standard number or code 10.1007/978-3-531-92256-0
Source of number or code doi
049 ## - LOCAL HOLDINGS (OCLC)
Holding library Alfaisal Main Library
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HM401-1281
072 #7 - SUBJECT CATEGORY CODE
Subject category code JHB
Source bicssc
072 #7 - SUBJECT CATEGORY CODE
Subject category code SOC026000
Source bisacsh
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 301
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Mahrt, Merja.
Relator term author.
245 10 - TITLE STATEMENT
Title Values of German Media Users
Medium [electronic resource] :
Remainder of title 1986 – 2007 /
Statement of responsibility, etc by Merja Mahrt.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE STATEMENTS
Place of production, publication, distribution, manufacture Wiesbaden :
Name of producer, publisher, distributor, manufacturer VS Verlag für Sozialwissenschaften,
Date of production, publication, distribution, manufacture 2010.
300 ## - PHYSICAL DESCRIPTION
Extent 148 p. 9 illus.
Other physical details online resource.
336 ## - CONTENT TYPE
Content Type Term text
Content Type Code txt
Source rdacontent
337 ## - MEDIA TYPE
Media Type Term computer
Media Type Code c
Source rdamedia
338 ## - CARRIER TYPE
Carrier Type Term online resource
Carrier Type Code cr
Source rdacarrier
347 ## -
-- text file
-- PDF
-- rda
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note What Are Values? -- Aim and Scope of the Study -- Audience Values and Media Use -- Values and Media Use among the Highly Educated -- Values and Genre Preferences -- Channel Loyalty and Genre Preferences -- Conclusion.
520 ## - SUMMARY, ETC.
Summary, etc Values are central concepts across all social sciences. Communication and media research, however, has not systematically contributed to the field. Merja Mahrt addresses questions on the relationship between mediated value patterns and values of the audience. What role do values play in selective exposure? How are genre and channel preferences intertwined with individual values? What changes does the drastic expansion of a media system bring about? The author analyzes large-scale representative surveys, covering German media users from 1986 to 2007. She finds patterns linking social and materialist values with preferences and usages of print and electronic media. Implications for the role of values in behavior and in media planning are discussed. This book is essential reading for researchers and students from the social sciences, in particular communication and media sciences, interested in a deeper understanding of values.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social sciences.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Sociology.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Communication.
650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social Sciences.
650 24 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Sociology, general.
650 24 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Communication Studies.
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
Source of term local
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element SpringerLink (Online service)
773 0# - HOST ITEM ENTRY
Title Springer eBooks
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Display text Printed edition:
International Standard Book Number 9783531172996
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://ezproxy.alfaisal.edu/login?url=http://dx.doi.org/10.1007/978-3-531-92256-0">http://ezproxy.alfaisal.edu/login?url=http://dx.doi.org/10.1007/978-3-531-92256-0</a>
912 ## -
-- ZDB-2-SHU
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type eBooks

No items available.

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