Hotel convention sales, services, and operations / (Record no. 530210)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 04250cam a2200421Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | ocn474931137 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180529114439.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 091207s2006 mau o 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780750679022 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0750679026 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)474931137 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Transcribing agency | DLC |
| Modifying agency | AU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | Alfaisal Main Library |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | TX911.3.M3 |
| Item number | G65 2006 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Golden-Romero, Patricia. |
| 245 10 - TITLE STATEMENT | |
| Title | Hotel convention sales, services, and operations / |
| Statement of responsibility, etc | Patricia Golden-Romero. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Burlington, MA : |
| Name of publisher, distributor, etc | Butterworth-Hienemann, |
| Date of publication, distribution, etc | 2006. |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE STATEMENTS | |
| Date of production, publication, distribution, manufacture | 2006. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 online resource. |
| 336 ## - CONTENT TYPE | |
| Content Type Term | text |
| Content Type Code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media Type Term | computer |
| Media Type Code | c |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier Type Term | online resource |
| Carrier Type Code | cr |
| Source | rdacarrier |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | This text provides a comprehensive look at the fast growing meetings and convention market segment. A useful "how- to" guide, it takes students through all aspects of selling and servicing a convention at a hotel or other group meeting facility. In addition, it profiles the customer for meetings and conventions, the planners in charge of site selection, and facilities they commonly use. Also includes "Industry Insiders" planning tips and case studies direct from professionals in Convention Services departments. * Focuses on marketing and sales of convention planning * Designed to fit the requirements of a semester schedule * Extensive instructor's and student resource materials provided. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | The Convention and Meetings Industry: an overview & introduction; The Association Meetings & Convention Market; The Corporate Meetings Market; The Incentive, SMERF & other Markets; Role of Convention Bureaus & other Destination Marketing Organizations; Marketing & Advertising Strategies for each of these Markets; Convention Sales Negotiations & Contracts; Food/Beverage Function Planning; Meeting Room/Convention Planning; Onsite Event Planning Timeline; Servicing the Event; Exhibition & Trade Show Industry Overview; Industry Trends & Forecasts. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | 1. The convention and meetings industry : an overview -- 2. The associations, convention, and meetings market -- 3. The corporate meetings market -- 4. The incentive, SMERF, and other markets -- 5. The role of convention bureaus and other destination marketing organizations -- 6. Marketing and advertising strategies -- 7. Convention sales negotiations and contracts -- 8. Food and beverage function planning -- 9. Meeting room and convention planning -- 10. On-site event planning : servicing the event -- 11. Exhibition and trade show industry overview -- 12. Industry trends and resources. |
| 520 1# - SUMMARY, ETC. | |
| Summary, etc | "Hotel Convention Sales, Services, and Operations examines the precipitating factors and emerging trends in the hospitality industry and how they have contributed to the growth of the meetings and conventions market, including a look at the financial impact of this global industry in both private and public sectors of the economy. This "how-to" guide takes students through all aspects of selling and servicing a convention at a hotel or other group meeting facility. The author introduces the types of groups holding meetings and conventions, the planners in charge of site selection, and the facilities they commonly use. The basics of marketing are introduced, and the role of Convention and Visitors' Bureaus is considered. Readers will gain understanding of the sales and negotiation process between buyers and sellers of these services."--Jacket. |
| 588 0# - | |
| -- | Print version record. |
| 590 ## - LOCAL NOTE (RLIN) | |
| Local note | Elsevier |
| Provenance (VM) [OBSOLETE] | ScienceDirect All Books |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Hospitality industry |
| General subdivision | Marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Congresses and conventions. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Congresses and conventions. |
| Source of heading or term | fast |
| -- | (OCoLC)fst00875219 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Hospitality industry |
| General subdivision | Marketing. |
| Source of heading or term | fast |
| -- | (OCoLC)fst00961149 |
| 655 #7 - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Electronic books. |
| Source of term | local |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | ScienceDirect eBooks. |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
| Display text | Print version: |
| Main entry heading | Golden-Romero, Patricia. |
| Title | Hotel convention sales, services, and operations. |
| Place, publisher, and date of publication | Burlington, MA : Butterworth-Hienemann, 2006 |
| International Standard Book Number | 0750679026 |
| -- | 9780750679022 |
| Record control number | (DLC) 2005030471 |
| -- | (OCoLC)224745514 |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="http://ezproxy.alfaisal.edu/login?url=https://www.sciencedirect.com/science/book/9780750679022">http://ezproxy.alfaisal.edu/login?url=https://www.sciencedirect.com/science/book/9780750679022</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | eBooks |
No items available.