Injecting iAds into iPhone apps (Record no. 572840)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01925ngm a2200409Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | ocn740433656 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180530135840.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION | |
| fixed length control field | m o c |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | cr cna |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | vz czazuu |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110711s2010 cau079 s vleng d |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)740433656 |
| 037 ## - SOURCE OF ACQUISITION | |
| Stock number | CL0500000095 |
| Source of stock number/acquisition | Safari Books Online |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Transcribing agency | DLC |
| Modifying agency | Safari Books Online, LLC |
| -- | AU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | Alfaisal Main Library |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF5415.1265 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Morrison, Michael, |
| Dates associated with a name | 1970- |
| 245 10 - TITLE STATEMENT | |
| Title | Injecting iAds into iPhone apps |
| Medium | [electronic resource] / |
| Statement of responsibility, etc | Michael Morrison. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | [Sebastopol, Calif?] : |
| Name of publisher, distributor, etc | O'Reilly Media, |
| Date of publication, distribution, etc | 2010. |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE STATEMENTS | |
| Date of production, publication, distribution, manufacture | 2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 streaming video file (1 hr., 18 min. 4 sec.) : |
| Other physical details | digital, sd., col. |
| 490 1# - SERIES STATEMENT | |
| Series statement | O'Reilly breakdown |
| 500 ## - GENERAL NOTE | |
| General note | Title from title screen. |
| 511 0# - PARTICIPANT OR PERFORMER NOTE | |
| Participant or performer note | Interviewer, Brett McLaughlin. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | "Apple's new iAd framework promises to standardize the world of app marketing. Rather than learning and choosing from several third-party providers, Apple's framework makes it simple to inject iAds into your own apps. But, like any framework, you've got to know how it works--and where the tricky spots are. Mike Morrison, a seasoned iPhone app developer, takes you through the ins and outs of iAds. You'll learn how to handle multiple orientations, position an ad for maximum visibility, and even check out how your ads are doing."--Resource description page. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Internet marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Cell phone advertising. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Technological innovations. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | iPhone (Smartphone) |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Application software. |
| 655 #7 - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Electronic books. |
| Source of term | local |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Safari eBooks. |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | O'Reilly breakdown. |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="http://ezproxy.alfaisal.edu/login?url=http://academic.safaribooksonline.com/?uiCode=sdl&xmlId=9781449301903">http://ezproxy.alfaisal.edu/login?url=http://academic.safaribooksonline.com/?uiCode=sdl&xmlId=9781449301903</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | eBooks |
| 994 ## - | |
| -- | 02 |
| -- | UMI |
No items available.