Think bigger : (Record no. 607767)

MARC details
000 -LEADER
fixed length control field 02437cam a22003978i 4500
001 - CONTROL NUMBER
control field 22721661
003 - CONTROL NUMBER IDENTIFIER
control field US-DLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20251102124357.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION
fixed length control field m |o d |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr_|||||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220726s2023 nyu ob 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2022032390
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9780231552837
Qualifying information (ebook)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780231198844
Qualifying information (hardback)
035 ## - SYSTEM CONTROL NUMBER
System control number 22721661
040 ## - CATALOGING SOURCE
Original cataloging agency au
Language of cataloging eng
Transcribing agency DLC
Description conventions au
042 ## - AUTHENTICATION CODE
Authentication code pcc
049 ## - LOCAL HOLDINGS (OCLC)
Holding library Alfaisal Main Library
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number BF449
Item number .I94 2023
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Iyengar, Sheena,
Relator term author.
245 10 - TITLE STATEMENT
Title Think bigger :
Remainder of title how to innovate /
Statement of responsibility, etc Sheena Iyengar.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 2023
263 ## - PROJECTED PUBLICATION DATE
Projected publication date 2304
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE STATEMENTS
Place of production, publication, distribution, manufacture New York :
Name of producer, publisher, distributor, manufacturer Columbia University Press,
Date of production, publication, distribution, manufacture 2023
300 ## - PHYSICAL DESCRIPTION
Extent 238 pages
336 ## - CONTENT TYPE
Content Type Term text
Content Type Code txt
Source rdacontent
337 ## - MEDIA TYPE
Media Type Term computer
Media Type Code c
Source rdamedia
338 ## - CARRIER TYPE
Carrier Type Term online resource
Carrier Type Code cr
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
520 ## - SUMMARY, ETC.
Summary, etc "Over the past few years, Sheena Iyengar and William Duggan have developed and taught original course material at Columbia Business School that applies a new method of creative thinking to innovation problems of all kinds. It draws from recent advances in cognitive psychology and gives guidance on converting the natural methodology of creative thinkers throughout history to a formal method readers can teach and learn in a conventional classroom workshop setting. The heart of the method is a wide and thorough search for relevant examples beyond what you currently know: that is how you think bigger. Some steps make sure the problem itself is realistic, ambitious, and something that matches your own desires - so you truly want to solve it. Other steps help you arrive at a new combination of relevant examples that solve the problem in a way that other people understand and accept. They call this method Think Bigger, and this eponymous book will cover the theoretical concepts, leading teachers and students through the method step-by-step. There are six major steps in all, each presented as a teaching session lecture-style and as a chapter in the book. The course exercises are covered in a separate Workbook"--
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Problem solving.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Creative thinking.
655 #0 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Print books.
Source of term local
9 (RLIN) 4
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Display text Print version:
Main entry heading Iyengar, Sheena.
Title Think bigger
Place, publisher, and date of publication New York : Columbia University Press, [2023]
International Standard Book Number 9780231198844
Record control number (DLC) 2022032389
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type BOOKS
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Library of Congress Classification     Alfaisal University Alfaisal University On Shelf 2025-11-02   BF449 .I94 2023 AU00000000020650 2025-11-02 180.00 2025-11-02 BOOKS

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