The Bloomberg guide to business journalism / (Record no. 607843)

MARC details
000 -LEADER
fixed length control field 02523cam a2200373 i 4500
001 - CONTROL NUMBER
control field 23281521
003 - CONTROL NUMBER IDENTIFIER
control field US-DLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20251109100430.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230817s2024 nyu b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2023038839
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9780231198325
Qualifying information (hardback)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780231198356
Qualifying information (trade paperback)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9780231552585
Qualifying information (ebook)
035 ## - SYSTEM CONTROL NUMBER
System control number 23281521
040 ## - CATALOGING SOURCE
Original cataloging agency au
Language of cataloging eng
Description conventions rda
Transcribing agency au
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
049 ## - LOCAL HOLDINGS (OCLC)
Holding library Alfaisal Main Library
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5718.3
Item number .A32 2024
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Addison, Paul,
Dates associated with a name 1952-
Relator term author.
245 14 - TITLE STATEMENT
Title The Bloomberg guide to business journalism /
Statement of responsibility, etc Paul Addison, Jennifer Sondag, Cherian Thomas, Carolina Wilson.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 2024
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE STATEMENTS
Place of production, publication, distribution, manufacture New York :
Name of producer, publisher, distributor, manufacturer Columbia Business School Publishing,
Date of production, publication, distribution, manufacture 2024
300 ## - PHYSICAL DESCRIPTION
Extent xii, 248 pages ;
Dimensions 23 cm
336 ## - CONTENT TYPE
Content Type Term text
Content Type Code txt
Source rdacontent
337 ## - MEDIA TYPE
Media Type Term unmediated
Media Type Code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier Type Term volume
Carrier Type Code nc
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
520 ## - SUMMARY, ETC.
Summary, etc "This book will show aspiring financial journalists as well as business professionals and students. how to excel in business/financial journalism and related communication fields at a time when the media landscape is changing rapidly and dramatically. The book will offer clear and concise advice on how to report, write, edit and produce multimedia content for today's busy readers, listeners and viewers. It will include an online companion so that exercises can be completed individually or in a classroom setting. Bloomberg's prominence in financial and business journalism globally is the book's main advantage. It is for students and practitioners who want to enter or transfer to a business beat. At the heart of the book are exercises and explanations about the best and most appropriate ways to cover companies and industries, financial markets, economies, financial institutions and government/politics. They would show how to chronicle capitalism for different types of audiences -- from general consumers of business news to market specialists, from TV viewers to blog, web and magazine readers, from investors demanding instant short-form journalism to strategists reading feature narratives. These will be written for global audiences so that the book will have as much appeal in India, China and Africa as in the U.S. and the U.K"--
610 20 - SUBJECT ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Bloomberg News (Firm)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business writing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Journalism, Commercial.
655 #0 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Print books.
Source of term local
9 (RLIN) 4
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type BOOKS
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Library of Congress Classification     Alfaisal University Alfaisal University On Shelf 2025-11-09   HF5718.3 .A32 2024 AU00000000020695 2025-11-09 250.00 2025-11-09 BOOKS

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