Luxury fashion brand management and sustainability : (Record no. 608216)

MARC details
000 -LEADER
fixed length control field 03198cam a22004098i 4500
001 - CONTROL NUMBER
control field 22905552
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20251228121517.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 221219s2023 nyu b 001 0 eng
035 ## - SYSTEM CONTROL NUMBER
System control number 22905552
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2022060001
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780367643584
Qualifying information (hardback)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780367643607
Qualifying information (paperback)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9781003124184
Qualifying information (ebook)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Description conventions rda
Transcribing agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD9999.L852
Item number M58 2023
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 23/eng/20221219
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Mitterfellner, Olga,
Dates associated with a name 1978-
Relator term author.
245 10 - TITLE STATEMENT
Title Luxury fashion brand management and sustainability :
Remainder of title unifying fashion with sustainability /
Statement of responsibility, etc Olga Mitterfellner.
250 ## - EDITION STATEMENT
Edition statement First Edition.
263 ## - PROJECTED PUBLICATION DATE
Projected publication date 2307
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE STATEMENTS
Place of production, publication, distribution, manufacture New York :
Name of producer, publisher, distributor, manufacturer Routledge,
Date of production, publication, distribution, manufacture 2023.
300 ## - PHYSICAL DESCRIPTION
Extent pages cm
336 ## - CONTENT TYPE
Content Type Term text
Content Type Code txt
Source rdacontent
337 ## - MEDIA TYPE
Media Type Term unmediated
Media Type Code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier Type Term volume
Carrier Type Code nc
Source rdacarrier
490 0# - SERIES STATEMENT
Series statement Mastering fashion management
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
520 ## - SUMMARY, ETC.
Summary, etc "This textbook examines fashion luxury brand management, providing students with a comprehensive understanding of its origins, unique components, current practices, global trade and most importantly, the application of sustainable models to the industry. It also highlights what makes brands fail and how they can become more resilient. The key content covers the heritage of luxury brands, the importance of craftsmanship and creative direction, the role of luxury conglomerates, cultural awareness and internationalisation, risks of failure and opportunities for revitalisation as well as the application of sustainable measures for a resilient and ethical brand future. Each chapter includes a combination of industry insights, case studies or expert interviews. Coupled with theory frameworks and business models, these examples and case studies show how sustainable models can be applied to existing luxury brands and how practices can be embedded into the brand concept. Students are encouraged to think about opportunities and solutions, unique to luxury brand management, and will gain knowledge and skills for a successful future career. A truly global and holistic textbook, Luxury Fashion Brand Management and Sustainability should be core and recommended reading for advanced undergraduate and postgraduate students studying Luxury Fashion Management, Luxury Brand Management, Sustainable Fashion and Responsible Business, Fashion Marketing and Communications. Supplementary online resources include chapter-by-chapter PowerPoint slides and a test bank"--
-- Provided by publisher.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Luxury goods industry
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
General subdivision Environmental aspects.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Sustainable development.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Display text Online version:
Main entry heading Mitterfellner, Olga.
Title Luxury fashion brand management and sustainability
Edition First.
Place, publisher, and date of publication New York : Routledge, 2023
International Standard Book Number 9781003124184
Record control number (DLC) 2022060002
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
925 0# -
-- acquire
-- 1 shelf copy
-- policy default
955 ## - COPY-LEVEL INFORMATION (RLIN)
-- rm13 2022-12-19 telework
999 ff - SYSTEM CONTROL NUMBERS (KOHA)
-- 577f8c0b-0dc7-55b0-8fdd-b9fb7b1b0ce8
-- c1e7d36c-4bfc-42b5-96d2-038076fbf3d4

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