Review of marketing research. Volume 7 [electronic resource] / edited by Naresh K. Malhotra.
Series: Review of marketing research ; v. 7Publication details: Bingley, UK : Emerald, 2010.Edition: 1st edDescription: xxviii, 302 p. : illISBN:- 9780857244758
- 9780857244765
- HF5415.2 .R487 2010eb

Includes bibliographical references.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.