Consumers, corporations and public health : a case-based approach to sustainable business / edited by John A. Quelch.
Contributor(s): Quelch, John A [editor.].
Publisher: Oxford ; New York : Oxford University Press, [2016]Description: p. ; cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780190235123 (alk. paper).Subject(s): Commerce | Public Health -- economics | Health Promotion -- methods | Health Services | Professional CorporationsGenre/Form: Print books.| Current location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|
| On Shelf | RA427.8 .C66 2016 (Browse shelf) | Available | AU0000000005325 |
Browsing Alfaisal University Shelves , Shelving location: On Shelf Close shelf browser
|
|
|
|
|
|
|
||
| RA427.8 .B43 2017 Human disease and health promotion / | RA427.8 .B44 2016 Behavioral economics and public health / | RA427.8 .B87 2019 Influencing health : a comprehensive guide to working with online influencers / | RA427.8 .C66 2016 Consumers, corporations and public health : a case-based approach to sustainable business / | RA427.8 .F754 2018 Climate change and the people's health / | RA427.8 .H433 2014 Health behavior change in populations / | RA427.8 .H497515 2015 Health promotion in multicultural populations : a handbook for practitioners and students / |
Johnson & Johnson : the promotion of wellness / John A. Quelch and Carin-Isabel Knoop -- Colgate-Palmolive Inc. : superior anti-cavity toothpaste / John A. Quelch and Margaret L. Rodriguez -- Royal Caribbean Cruises Ltd. : safety, environment and health / John A. Quelch and Margaret L. Rodriguez -- Carolinas healthcare system : consumer analytics / John A. Quelch and Margaret L. Rodriguez -- Philips healthcare : marketing the healthsuite digital platform / John A. Quelch and Margaret L. Rodriguez -- Cancer screening in Japan : market research and segmentation / John A. Quelch and Margaret L. Rodriguez -- Dumb ways to die : advertising train safety (A), (B), and (C) / John A. Quelch -- CVS health : promoting drug adherence / Leslie K. John, John A. Quelch, Robert Huckman -- The slingshot : improving water access / John A. Quelch, Margaret L. Rodriguez, Carin-Isabel Knoop -- Vaxess Technologies, Inc / John A. Quelch, Margaret L. Rodriguez -- AccessHealth CT : marketing affordable healthcare / John A. Quelch and Michael Norris -- 23andMe : genetic testing for consumers (A) and (B) / John A. Quelch and Margaret L. Rodriguez -- Demarketing soda in New York City / John A. Quelch, Margaret L. Rodriguez, Carin-Isabel Knoop, Christine Snively -- Fresno's social impact bond for asthma / John A. Quelch and Margaret L. Rodriguez -- E-cigarettes : marketing versus public health / John A. Quelch and Margaret L. Rodriguez -- Rana plaza : workplace safety in Bangladesh (A) and (B) / John A. Quelch and Margaret L. Rodriguez -- Note on mobile health care / John A. Quelch and Margaret L. Rodriguez.