Tourism management, marketing, and development : performance, strategies, and sustainability / edited by Marcello M. Mariani, Wojciech Czakon, Dimitrios Buhalis, and Ourania Vitouladiti.
Contributor(s): Mariani, Marcello M [editor.] | Czakon, Wojciech [editor.] | Buhalis, Dimitrios [editor.] | Vitouladiti, Ourania [editor.] | Ohio Library and Information Network.
Publisher: Basingstoke, Hampshire : Palgrave Macmillan, 2016Description: 291 p: illustrations.ISBN: 9781137405654.Subject(s): Tourism -- Management | Tourism -- Marketing | Sustainable development reportingGenre/Form: Print books.| Current location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|
| On Shelf | G155.A1 T592337 2016 (Browse shelf) | Available | AU00000000011428 |
Includes bibliographical references and index.
Cover; Half Title; Title Page; Copyright Page; Table of Contents; List of Illustrations; Introduction; 1 The Separation of the Naïve from the Reevaluated Destination Image by Using Benefit Segmentation and the Analysis of the Resulting Perceptions; 2 Forecasting Tourism Flows from the Russian Federation into the Mediterranean Countries; 3 Entrepreneurship and the Discovery and Exploitation of Business Opportunities: Empirical Evidence from the Malawian Tourism Sector; 4 St. Petersburg as a Tourist Destination: Searching forthe Gastronomic Brand
5 Internal Features and Agglomeration Externalities for the Hotels' Competitiveness in Emilia-Romagna6 Tourism Destination Competitiveness and Firm Performance through a Financial Crisis: An Empirical Analysis of the Italian Hotel Industry; 7 The Role of Institutions in Interorganizational Collaboration within Tourism Regions: The Case of Poland; 8 The Role of Partnerships in Staging Tourist Experiences: Evidence from a Festival; 9 Toward a Sustainable Tourism; 10 Sustainable Tourism Development through Knowledge Transfer
11 Entrepreneurs' Experiences, Motivations, and Sustainability of Tourism12 The Adoption of Environmental Management Systems by Shelters; Conclusion; List of Contributors; Index
Available to OhioLINK libraries.