Return on analytics [electronic resource] / Avinash Kaushik.
2013Description: 1 streaming video file (59 min., 39 sec.) : digital, sd., colOther title:- Title on resource description page: Web analytics : return on analytics

Title from title screen (viewed Feb. 4, 2014).
Presenter, Avinash Kaushik.
"When analyzing your investment costs you look at two things: how much was the initial cost and the total revenue you received. Stop struggling to increase your revenue and find the secrets to making that number (dollar)500,000 to over (dollar)13,000,000. Here is where you will discover what it takes to increasing your revenue with Return on Analytics and how to analyze your data. This introduction will provide you with the ins and out of R.O.A and the things to look for that will boost your confidence, increase sales and ultimately increase revenue for your business."--Resource description page.