The analytics lifecycle toolkit : a practical guide for an effective analytics capability / by Gregory S. Nelson.
By: Nelson, Gregory S [author.].
Series: Wiley & SAS business series.Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2018]Description: xvi,448p.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781119425069 (cloth).Subject(s): Management -- Statistical methods | Management -- Data processing | Decision making -- Data processingGenre/Form: Print books.Current location | Call number | Status | Date due | Barcode | Item holds |
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On Shelf | HD30.215 .N45 2018 (Browse shelf) | Available | AU00000000012975 |
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Includes index.
Analytics overview -- The people of analytics -- Organizational context for analytics -- Data strategy, platforms, and architecture -- The analytics lifecycle toolkit -- Problem framing -- Data sensemaking -- Analytic model development -- Results activation -- Analytics product management -- Actioning analytics -- Core competencies for analytic teams -- The future of analytics.