Frenemies : the epic disruption of the ad business (and everything else) / Ken Auletta.
By: Auletta, Ken [author.].
Publisher: New York : Penguin Press, ©2018Copyright date: ©2018Description: 358 pages ; 25 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780735220867 (hardcover).Subject(s): Advertising agencies -- History | Advertising -- History | Marketing -- HistoryGenre/Form: Print books.| Current location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|
| On Shelf | HF6178 .A895 2018 (Browse shelf) | Available | AU00000000014094 |
Total holds: 0
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| HF6161.C44 G73 2018 Promoting fashion / | HF6161.C77 R56 2016 The language of cosmetics advertising / | HF6161.D7 C76 2018 Politics, propaganda, and public health : a case study in health communication and public trust / | HF6178 .A895 2018 Frenemies : the epic disruption of the ad business (and everything else) / | HG101 .B73 2017 Money, banking, financial markets & institutions / | HG101 .D47 2017 The wisdom of finance : discovering humanity in the world of risk and return / | HG101 .F4413 2018 Rated agency : investee politics in a speculative age / |
Includes bibliographical references (pages 344-345) and index.