Introduction -- Propaganda. Put yourself out there; Release early, release often; Advice: Don't be daunted by self promotion -- Going mobile. Go to the clients, don't make them come to you; Go guerrilla; Bend the rules; Advice: You don't have to reinvent the wheel -- Specialism vs diversity. Don't be afraid to experiment; Learn from your idols; Repeat, repeat, improve, repeat -- Embrace the "busyness"; Swim against the tide; Question everything; Advice: Be T-shaped -- Tough calls. Trust your instincts; Move mountains; Advice: Build best-case scenarios in your imagination -- Going it alone vs teaming up. think "original"; Don't run before you can walk; Exploit your skills and interests; Advice: Don't become a hermit; Even within a team, you need to be individual; Feel your way; Be true to yourself; Push, pull, test, tear; Advice: Understand the value of collaboration -- Gusto. Don't wait for things to happen; Reinvent yourself; Create positive change; Keep on learning; Advice: You can't count on money to get you up in the morning -- Getting the most out of your education

"Too often a design or architecture degree is seen as a means to an end (a job in an established practice). But imagine for one moment that there are no employers, no firms to send your resumé to, no interviews to be had--what would you do? How would you forge your own path after graduation? The current economic climate has seen many graduates chasing a finite number of positions. The most ingenious and driven designers have found weird and wonderful ways of making opportunities for themselves, often by applying their skills across the creative disciplines of art, design, architecture, and interiors. Knowing what you want from your design career and being able to adapt your strategy to suit is basic and vital--just like in the wild, designers need to evolve. The book celebrates the various strategies that students and graduates are taking to gain exposure, while also including interviews and inspirational advice from those who are now enjoying success as a result of their creative approach to employment."--