How to set up & run a fashion label / Toby Meadows ; US editor Giacomo James Corrado, Esq

By:

Meadows, Toby [author.]

Contributor(s):

Corrado, Giacomo James [editor.]

text
still image

Media type:

unmediated

Carrier type:

volume

ISBN:

9781786274212
1786274213
9781786274847
1786274841

Other title:

How to set up and run a fashion label

Subject(s):

Genre/Form:

Print books.

LOC classification:

HD9940.A2 M47 2019

Contents:

Introduction to the fashion industry -- Be your own boss -- Business legal structure -- What's in a name? -- Working from home v setting up a studio -- Meet the team -- Know your market -- Understanding trends -- Product and image -- Getting it made -- Selling your collection -- Get your message out -- Finance

Summary: To run a successful fashion label you need to know about business as well as design. Packed with tips, case studies and tasks to help you analyse yourself, your market and your product, this book is for anyone wanting to start their own fashion business. Thoroughly revised for the social media age, with updated images throughout. With eight new case studies: AwaytoMars (Brazil/UK), FFM Dubai (UAE), Picture Organic (France), Vetta Capsule (US), ADAY, Farm, Olivia Burton (UK), and The Goods Department (Indonesia)

Item type:

BOOKS

Average rating: 0.0 (0 votes)

Holdings ( 1 )
Title notes ( 5 )

Holdings
Current library	Home library	Call number	Status	Barcode
Alfaisal University On Shelf	Alfaisal University On Shelf	HD9940.A2 M47 2019 (Browse shelf(Opens below))	Available	AU00000000016248

Total holds: 0

Browsing Alfaisal University shelves, Shelving location: On Shelf Close shelf browser (Hides shelf browser)

Previous								Next
Previous	HD9940.A2 M367 2023 Fashion supply chain management /	HD9940.A2 M368 2023 Marketing fashion :	HD9940.A2M388 2025 Fashion buying : from trend forecasting to shop floor /	HD9940.A2 M47 2019 How to set up & run a fashion label /	HD9940.A2 M66 2021 Fashion promotion :	HD9940.A2 P67 2015 Marketing fashion :	HD9940.A2 R38 2024 Marketing fashion : a global perspective /	Next

"3rd Edition updated and expanded"--Cover

Previous edition: 2012

Includes bibliographical references and index

To run a successful fashion label you need to know about business as well as design. Packed with tips, case studies and tasks to help you analyse yourself, your market and your product, this book is for anyone wanting to start their own fashion business. Thoroughly revised for the social media age, with updated images throughout. With eight new case studies: AwaytoMars (Brazil/UK), FFM Dubai (UAE), Picture Organic (France), Vetta Capsule (US), ADAY, Farm, Olivia Burton (UK), and The Goods Department (Indonesia)