Strategic management of research organizations / by William A. Barletta.
By: Barletta, W. A. (William A.) [author.].
Publisher: Boca Raton : CRC Press, ©2020Description: 137 p.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780367255855.Subject(s): Research institutes -- Management | Research -- Management | Strategic planningGenre/Form: Print books.Current location | Call number | Status | Date due | Barcode | Item holds |
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On Shelf | Q180.55.M3 B37 2020 (Browse shelf) | Available | AU00000000017009 |
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Includes bibliographical references and index.
Perspectives and networks -- Measures of the research manager -- The research environment -- Strategy, forecasting, & technological risk -- Strategic planning -- Financial management basics -- Business plans -- Communications -- Marketing scientific organizations -- Research ethics -- Workforce management -- Managing operating risks -- Structures and governance -- Technology transfer case study -- Recommended resources.
"This entry-level text describes a tested top-down enterprise-wide approach to managing organizations with a predominant portion of their product being scientific or technological research. It focuses on executive performance and strategic forecasting and planning; goal-setting; communications and marketing, and operations management to realize strategic objectives. This book will be of interest to entrepreneurs, established scientists and engineers and to those studying toward an MBA with specialization in research institutions and major research infrastructures, preparing them to move from research or academia into their first managerial position. It also provides valuable advice and guidance for established middle and senior management in established research enterprises. Features: Provides an accessible and easy to follow introduction to strategic management methodologies Explores best practices for communication, marketing, and risk management Discusses workforce management as related to realizing strategic goals and plans"--