Anthro-vision : a new way to see in business and life / Gillian Tett.
By: Tett, Gillian [author.].
Publisher: New York : Avid Reader Press, ©2021Edition: First Avid Reader Press hardcover edition.Description: 282 p: 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781982140960; 1982140968.Other title: Anthrovision : a new way to see in business and life.Subject(s): Business anthropology | Anthropology | Organizational behavior | Consumer behaviorGenre/Form: Business & Economics / Management. | Print books.Current location | Call number | Status | Date due | Barcode | Item holds |
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On Shelf | GN450.8 .T45 2021 (Browse shelf) | Available | AU00000000017454 |
Includes bibliographical references (pages 265-268) and index.
The other "AI" (or anthropology intelligence) -- Making the "strange" familiar -- Making the "familiar" strange -- Listening to social silence.
"In an age when business and finance are dominated by technology and data analysis, award-winning journalist and anthropology PhD Gillian Tett presents a radically different strategy for success: businesses and investors can revolutionize their understanding of behavior by studying consumers, markets, and organizations through an anthropological lens"--Jacket.