Relationship marketing in the digital age / Robert W. Palmatier and Lena Steinhoff.
By: Palmatier, Robert W [author.].
Contributor(s): Steinhoff, Lena [author.].
Series: Routledge studies in marketing.Publisher: New York : London : Routledge, Taylor and Francis Group, ©2019Description: 244 pages cm.ISBN: 9781138310025; 9780367786922.Subject(s): Relationship marketing | Marketing -- Technological innovations | Customer relationsGenre/Form: Print books.Current location | Call number | Status | Date due | Barcode | Item holds |
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On Shelf | HF5415.55 .P356 2019 (Browse shelf) | Available | AU00000000017552 |
Total holds: 0
Includes bibliographical references and index.