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Converted : the data-driven way to win customers' hearts / Neil Hoyne.

By: Hoyne, Neil [author.].
Publisher: New York : Portfolio/Penguin, ©2022Description: xix, 218 pages : iluustrations ; 19 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780593420652.Subject(s): Customer relations | Internet marketing | Marketing -- Statistical methodsGenre/Form: Print books.Summary: "Neil Hoyne provides details on how to way customers' hearts in a data-driven way"--
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Includes bibliographical references and index.

"Neil Hoyne provides details on how to way customers' hearts in a data-driven way"--

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