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Innovations in services marketing and management : strategies for emerging economies / Anita Goyal, [editor].
Series: Advances in marketing, customer relationship management, and e-services (AMCRMES) book seriesHershey, PA : Business Science Reference, an imprint of IGI Global, c2014Description: 383 pages : ill. 27 cmISBN:- 9781466646711 (hardcover)
- HD9980.5 .I572 2014
BOOKS
| Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
| Alfaisal University On Shelf | Alfaisal University On Shelf | HD9980.5 .I572 2014 (Browse shelf(Opens below)) | Available | AU0000000003005 |
Total holds: 0
"Premier reference source"-- Cover.
Includes bibliographical references.