Geodemographics for marketers : using location analysis for research and marketing / Barry Leventhal.
By: Leventhal, Barry [author.].
Publisher: London ; Philadelphia : Kogan Page, [2016]Description: xxvi, 203 pages : illustrations, maps ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780749473822.Subject(s): Consumers -- Research | Geodemographics | Marketing researchGenre/Form: Print books.| Current location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|
| On Shelf | HF5415.2 .L48 2016 (Browse shelf) | Available | AU0000000004389 |
Total holds: 0
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| HF5415.2 .H253 2016 Market research in practice : an introduction to gaining greater market insight / | HF5415.2 .H253 2022 Market research in practice : an introduction to gaining greater market insight / | HF5415.2 .K589 2018 Marketing research : a concise introduction / | HF5415.2 .L48 2016 Geodemographics for marketers : using location analysis for research and marketing / | HF5415.2 .M3164 2006 Ethnography for marketers : a guide to consumer immersion / | HF5415.2 .S27 2019 A concise guide to market research : the process, data, and methods using IBM SPSS statistics / | HF5415.2 .U53 2009 Why we buy : the science of shopping / |
Includes bibliographical references and index.