New challenges to international marketing [electronic resource] /
edited by Rudolf R. Sinkovics, Pervez N. Ghauri.
- Bingley : Emerald Jai, 2009.
- xi, 418 p.
- Advances in international marketing, v. 20 1474-7979 ; .
- Advances in international marketing ; v. 20. .
Includes bibliographical references.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.