TY  - BOOK
AU  - K�onig,Martin
ED  - ebrary, Inc.
TI  - An investigation on contemporary consumer resistance: how Web 2.0 makes consumers powerful 
SN  - 9783842828285
AV  - HF5415.32 .K665 2012eb
PY  - 2012///
CY  - Hamburg
PB  - Diplomica Verlag
KW  - Consumer behavior
KW  - Consumers
KW  - Effect of technolgical behaviors on
KW  - Research
KW  - Electronic books
KW  - local
N1  - Includes bibliographical references; Electronic reproduction; Palo Alto, Calif.; ebrary; 2011; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://ezproxy.alfaisal.edu/login?url=http://site.ebrary.com/lib/alfaisal/Doc?id=10596603
ER  -