The rhetoric of moral protest : public campaigns, celebrity endorsement, and political mobilization - Lahusen, Christian; ebrary, Inc. (Berlin ; New York : W. de Gruyter, 1996)
part I. Towards a theory of political mobilization -- part II. Investing in popular music : the opportunities for campaigning -- part III. Designing and composing protest simulacra : the campaign events and artifacts -- part IV. Understanding and explaining mobilization : campaign strategies and organized collective action -- part V. The globalization of collective action : international campaigns in context.
Includes bibliographical references (pages [395]-425).
Description based on print version record.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
Keywords: Popular music -- Political aspects; Music -- Social aspects; Advertising campaigns; Social movements; Electronic books