Hackley, Christopher E. <br/><br/>
Marketing and social construction  exploring the rhetorics of managed consumption /  [electronic resource] : 
Chris Hackley. 
 - London ;  New York :  Routledge,  2001. 
 - vii, 225 p. 
 - Routledge interpretive marketing research ;  3 .
 - Routledge interpretive marketing research series ;  3. .
<br/><br/>Includes bibliographical references (p. [192]-217) and index. 
<br/><br/>1. Marketing, ideology and an excess of reflex -- 2. Social construction and the tango rhythms of marketing method -- 3. All together now : what is marketing? -- 4. Mediated marketing and communications -- 5. Marketing's birth, death, re-rebirth and re-re-resurrection -- 6. Tell me, George, where did it all go wrong? -- 7. Marketing and social construction : knowledge, critique and research in marketing. 
<br/><br/>
<br/><br/><br/>Electronic reproduction. <br/>[London, Eng. : <br/>Taylor and Francis, <br/>2012]. <br/>PDF file created from digital scan of print book. 
<br/><br/><label>ISBN: </label>9780203360996 
<br/><br/><label>LCCN: </label>00046888  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Consumer behavior.<br/>English language--Rhetoric.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.