The global public relations handbook theory, research, and practice / [electronic resource] : edited by Krishnamurthy Sriramesh, Dejan Veréciéc. - Mahwah, N.J. : Lawrence Erlbaum, 2003. - xxxvi, 564 p. : ill. ; 26 cm. - LEA's communication series . - LEA's communication series. .

Includes bibliographical references and indexes.




Electronic reproduction.
[London, Eng. :
Taylor and Francis,
2010].
PDF file created from digital scan of print book.

9781410607751

2003048349


Public relations--Cross-cultural studies--Handbooks, manuals, etc.
Intercultural communication--Handbooks, manuals, etc.


Electronic books.