Gudykunst, William B. <br/><br/>
Bridging differences  effective intergroup communication /  [electronic resource] : 
William B. Gudykunst. 
 - 4th ed. 
 - Thousand Oaks, Calif. ;  London :  SAGE,  c2004. 
 - 1 online resource (xvi, 425 p.) 
<br/><br/> Previous ed.: 1998. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/> This fourth edition builds on the strengths of the previous editions and provides state-of-the-art knowledge about intergroup communication. It brings a strong skills-oriented approach to improving communication effectiveness between people from different groups (cultures, ethnic groups, social classes). 
<br/><br/> Specialized. 
<br/><br/><label>ISBN: </label>9781452229706 (ebook) :  No price 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Intercultural communication.<br/>Interpersonal communication.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HM1211  / .G82 2004 
<br/><br/><label>Dewey Class. No.: </label>303.482