TY  - BOOK
AU  - Franzosi,Roberto
ED  - Sage eBooks
TI  - Content analysis
T2  - SAGE benchmarks in social research methods
SN  - 9781446271308 (ebook) :
AV  - P93 .C62 2008
U1  - 401.4 23
PY  - 2008///
CY  - London
PB  - SAGE
KW  - Content analysis (Communication)
KW  - Electronic books
KW  - local
N1  - Includes bibliographical references; v. 1. What is content analysis? : defining the methodological playing field -- v. 2. Refining the playing field : methodological advances -- v. 3. Applications : a focus on mass media -- v. 4. From advertising to protest violence : extending the range of applications; Specialized
N2  - 'Content Analysis' is a popular social science technique for the analysis of text data. While early examples trace back to the late 19th and early 20th century, the technique came of age during WWII through the efforts of Lasswell and others aimed at decoding enemy propaganda
UR  - http://ezproxy.alfaisal.edu/login?url=http://sk.sagepub.com/navigator/content-analysis
ER  -