01397cam a2200361 a 4500001001400000003000800014005001700022006001900039007001500058008004100073020003800114040003000152049002600182050002400208082001500232245009500247260005200342300003700394490003000431520016600461521001700627588004700644504004100691650002400732655002900756700002400785710001600809776003500825830003100860856010900891942001601000999001901016EDZ0000116395StDuBDS20161031105128.0m||||||||d||||||||cr |||||||||||130111s2007    caua   fo|    000|0|eng|d  a9781446261767 (ebook) :cNo price  aStDuBDSbengcStDuBDSepn  aAlfaisal Main Library 0aHF5415.2b.F86 200704a658.8322300aFundamentals of marketing researchh[electronic resource] /cedited by Naresh K. Malhotra.  aThousand Oaks, Calif. ;aLondon :bSAGE,c2007.  a1 online resource (6 v.) :bill.1 aSAGE library in marketing8 aDrawing together papers on qualitative market research, this collection offers academics a comprehensive reading of the key issues and concepts across the field.  aSpecialized.  aDescription based on print version record.  aIncludes bibliographical references. 0aMarketing research. 7aElectronic books.2local1 aMalhotra, Naresh K.2 aSage eBooks08iPrint version :z9781412921237 0aSAGE library in marketing.40uhttp://ezproxy.alfaisal.edu/login?url=http://sk.sagepub.com/navigator/fundamentals-of-marketing-research  2lcccEBOOKS  c479924d479924