TY  - BOOK
AU  - Kaden,Robert J.
AU  - Linda,Gerald
AU  - Prince,Melvin
ED  - Sage eBooks
TI  - Leading edge marketing research: 21st-century tools and practices 
SN  - 9781452240558 (ebook) :
AV  - HF5415.2 .L383 2012
U1  - 658.83 23
PY  - 2012///
CY  - Thousand Oaks, Calif., London
PB  - SAGE
KW  - Marketing research
KW  - Electronic books
KW  - local
N1  - Includes bibliographical references and index; Specialized
N2  - Designed for advanced business students, marketing research academics, practitioners and consultants, this text provides guidance on how to master, apply, and disseminate knowledge of recent innovative developments in marketing research
UR  - http://ezproxy.alfaisal.edu/login?url=http://sk.sagepub.com/books/leading-edge-marketing-research
ER  -