@book{480605,
	author = {Blythe, Jim. and Sage eBooks},
	title = {Marketing},
	publisher = {SAGE,},
	year = {c2006.},
	series = {SAGE course companions},
	address = {London :},
	url = {http://ezproxy.alfaisal.edu/login?url=http://sk.sagepub.com/books/marketing}
}