Hoffman, Mary F.

Organizational rhetoric situations and strategies / [electronic resource] : Mary F. Hoffman, Debra J. Ford. - Thousand Oaks, Calif. ; London : SAGE, c2010. - 1 online resource (xx, 267 p.)

Includes bibliographical references and index.

'Organizational Rhetoric' introduces students to a rhetorical approach to understanding, analyzing and creating organizational messages for both internal employees and external customers.

Specialized.

9781452274928 (ebook) : No price


Communication in organizations.


Electronic books.

HD30.3 / .H59 2010

808.06665