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  <titleInfo>
    <title>Sage brief guide to marketing ethics</title>
  </titleInfo>
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  <genre authority="local">Electronic books.</genre>
  <originInfo>
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    <place>
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    <place>
      <placeTerm type="text">London</placeTerm>
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    <publisher>SAGE</publisher>
    <dateIssued>c2012</dateIssued>
    <dateIssued encoding="marc">2012</dateIssued>
    <issuance>monographic</issuance>
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    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
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    <extent>1 online resource (viii, 218 p.)</extent>
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  <abstract>The short, easy-to-use format makes this an essential companion for marketing courses or as a reference for students and practitioners who would like to learn more about the basics of ethical marketing.</abstract>
  <targetAudience>Specialized.</targetAudience>
  <targetAudience authority="marctarget">specialized</targetAudience>
  <note>Includes bibliographical references.</note>
  <subject authority="lcsh">
    <topic>Marketing</topic>
    <topic>Moral and ethical aspects</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Business ethics</topic>
  </subject>
  <classification authority="lcc">HF5415 .S228 2012</classification>
  <classification authority="ddc" edition="23">174.4</classification>
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  <identifier type="isbn">9781452243962 (ebook) :</identifier>
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