TY  - BOOK
ED  - Sage eBooks
ED  - Accenture-Stiftung (Germany)
ED  - International University in Germany.
ED  - Banyan (Organization)
TI  - Strategic research and political communications for NGOs: initiating policy change 
SN  - 9788132108146 (ebook) :
AV  - JZ4841 .S77 2009
U1  - 659.2 23
PY  - 2009///
CY  - New Delhi, London
PB  - SAGE
KW  - Non-governmental organizations
KW  - Strategic planning
KW  - Social advocacy
KW  - Bruchsal (Germany)
KW  - Electronic books
KW  - local
N1  - Includes bibliographical references; Specialized
N2  - This book offers a new paradigm to NGO managers in effecting policy change. Introducing corporate research and strategy tools such as market and organizational analysis, it goes on to apply these to case studies to exemplify the remarkable similarities between the NGO sector and the for-profit sector
UR  - http://ezproxy.alfaisal.edu/login?url=http://sk.sagepub.com/books/strategic-research-and-political-communications-for-ngos
ER  -