TY  - BOOK
AU  - Kohli,Vanita
ED  - Sage eBooks
TI  - The Indian media business
SN  - 9788132107941 (ebook) :
AV  - P92.I7 K64 2009
U1  - 302.23 23
PY  - 2009///
CY  - Delhi, London
PB  - SAGE
KW  - Mass media
KW  - India
KW  - Electronic books
KW  - local
N1  - Includes bibliographical references and index; Specialized
N2  - This title presents a comprehensive & detailed perspective on the current state of the Indian media industry. Using case studies from companies such as BCCL and Future Media, Vanita Kohli presents a strong guide to the confusing terrain of the Indian media business
UR  - http://ezproxy.alfaisal.edu/login?url=http://sk.sagepub.com/books/the-indian-media-business-3e
ER  -