TY - BOOK AU - Pelle,Stefano ED - Sage eBooks TI - Understanding emerging markets: building business BRIC by brick SN - 9788132108511 (ebook) : AV - HC59.7 .P42 2007 U1 - 338.5091724 23 PY - 2007/// CY - New Delhi, London PB - Response KW - Developing countries KW - Economic conditions KW - Economic policy KW - Electronic books KW - local N1 - Includes bibliographical references and index; Specialized N2 - Analyzes the power of emerging economies, focusing on Brazil Russia, India and China in order to understand market opportunities and issues relevant to doing business in these countries. This book defines an emerging market, and examines the operative environment of such economies and identifies some common problems UR - http://ezproxy.alfaisal.edu/login?url=http://sk.sagepub.com/books/understanding-emerging-markets ER -