TY  - BOOK
AU  - Treadwell,D.F.
AU  - Treadwell,Jill B.
ED  - Sage eBooks
TI  - Public relations writing: principles in practice 
SN  - 9781483329048 (ebook) :
AV  - HM1221 .T73 2005
U1  - 659.2 23
PY  - 2005///
CY  - Thousand Oaks, CA.
PB  - SAGE
KW  - Public relations
KW  - Authorship
KW  - Business writing
KW  - Electronic books
KW  - local
N1  - Includes bibliographical references and index; Specialized
N2  - Guiding students from the most basic foundations of public relations writing through the production of actual, effective public relations materials, this 2nd edition focuses on identifying & writing public relations messages & examines how public relations messages differ from other messages
UR  - http://ezproxy.alfaisal.edu/login?url=http://sk.sagepub.com/books/public-relations-writing
ER  -