Rudman, Laurie A. creator Sage eBooks text Electronic books. cau Los Angeles, [Calif.] London SAGE 2011 monographic eng

electronic resource

1 online resource (89 p.) : ill. Focused on two primary assessment tools - evaluative priming and the Implicit Association Test - this volume is designed for serious practitioners and beginning researchers alike. It provides an overview of each measure, describing its theoretical underpinnings and construct validity. Specialized. specialized Laurie A. Rudman. Includes bibliographical references and index. Social psychology Research Methodology Personality Research Methodology HM1019 .R83 2011 302 9781473914797 (ebook) : http://ezproxy.alfaisal.edu/login?url=http://sk.sagepub.com/books/implicit-measures-for-social-and-personality-psychology http://ezproxy.alfaisal.edu/login?url=http://sk.sagepub.com/books/implicit-measures-for-social-and-personality-psychology StDuBDS 100902 20161031105300.0 EDZ0000988984 eng