01373cam a2200337 a 4500999001900000001000900019003000700028005001700035008004100052010001700093020001800110040002700128049002600155050002300181100001700204245008400221250001200305260001200317264004100329300002100370336002600391337002800417338002700445504006600472505026100538650002400799655002700823700002300850942001500873952014700888  c483751d48375115811706US-DLC20180522133440.0090710s2010    nyu      b    001 0 eng    a  2009027814  a9780385528757  aDLCcDLCdDLCdAUbeng  aAlfaisal Main Library00aBF637.C4bH43 20101 aHeath, Chip.10aSwitch :bhow to change things when change is hard /cChip Heath and Dan Heath.  a1st ed.  c©2010.  aNew York :bBroadway Books,c©2010.  a305 p. ;c22 cm.  2rdacontentatextbtxt  2rdamediaaunmediatedbn  2rdacarrieravolumebnc  aIncludes bibliographical references (p. [267]-292) and index.0 aThree surprises about change -- Find the bright spots -- Script the critical moves -- Point to the destination -- Find the feeling -- Shrink the change -- Grow your people -- Tweak the environment -- Build habits -- Rally the herd -- Keep the switch going. 0aChange (Psychology) 02local94aPrint books.1 aHeath, Dan,d1973-  2lcccBOOKS  00102lcc4070aAUbAUcGENd2016-11-14l1m1oBF637.C4 H43 2010pAU0000000007198r2018-04-16 00:00:00s2018-04-01v200.00w2016-11-14yBOOKS