TY  - BOOK
AU  - Sutton,Robert I.
TI  - Weird ideas that work: how to build a creative company 
AV  - HD53 .S883 2007
PY  - 2007///
CY  - New York
PB  - Free Press
KW  - Creative ability in business
KW  - Management
KW  - Organizational change
KW  - local
KW  - Print books
N1  - Previously published as:  Weird ideas that work : 11 1/2 practices for promoting, managing, and sustaining innovation, 2002; Includes bibliographical references (p. 207-223) and index
ER  -