From Little's law to marketing science : essays in honor of John D.C. Little - Hauser, John R.; Little, John D. C.; Urban, Glen L.; ebrary, Inc. (Cambridge, Massachusetts : MIT Press, 2015)
Includes bibliographical references and index.
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Keywords: Little, John D. C; Marketing -- Management; Electronic books