Google semantic search search engine optimization (SEO) techniques that get your company more traffic, increase brand impact and amplify your online presence / [electronic resource] :
David Amerland.
- Indianapolis, Ind. : Que, 2013, c2014.
- 1 online resource (1 v.) : ill.
Includes bibliographical references and index.
What is semantic search? -- What is the knowledge graph? -- What is new in SEO? -- Trust and author rank -- What is TrustRank? -- How content became marketing -- Social media marketing and semantic search -- There is no longer a "first" page of Google -- The spread of influence and semantic search -- Entity extraction and the semantic web -- The four Vs of semantic search -- How search became invisible.