Selling healthcare 5 strategies to create high-return relationships in healthcare sales - Polsky, Gary W.; Safari eBooks (Indianapolis, Ind. : Que, 2013)
Introduction : it is personal -- Core tatics to connect -- Strategy no. 1 : project a magnetic presence -- Strategy no. 2 : light the spark of rapport -- Strategy no. 3 : listen to understand -- Strategy no. 4 : show appreciation, admiration, and respect -- Strategy no. 5 : write relationship development plans -- The five strategies at work --Conclusion : no end to the possibilities.
Description based on online resource; title from title page (Safari, viewed Aug. 20, 2013).
Includes bibliographical references and index.
Keywords: Selling -- Medical care; Medical care, Cost of; Medical economics; Electronic books